It seems like there are three general consumer types for skins:

1. newbies trying to find their first skin
2. people trying to find a skin to identify with/bond with
3. fashionistas who would wear the latest rage skin or pretty fashion finds

With enough Type 1’s (who generally go for the L$1 option) visiting, you can accumulate several thousand $L a day at least. But, they’re generally clueless, and many actually end up begging you for the L$1. Sometimes, they also ask nubbie questions, “how do I take off this L$1 skin I got from you?” Or worse, “how do I take off this skin [weird name - it’s obviously someone else’s skin but they’re nubbie so they think it’s yours]?” Type 1’s are to be avoided. They aren’t really worth the customer support to coax.

Type 2’s generally don’t purchase a new skin, lest they “lose” the look and get confused on not looking like themselves. Type 3’s are the ones who often buy skins from many of us. Now, I’m thinking about Type 2’s - I’m actually kind of a Type 2, or was… I ventured into skin creation since my previously penurious avatar-self couldn’t afford to buy her own premium skins (this was before I became the spoiled protégé of far too many designers <3). Anyway, I have an idea that might coax Type 2’s into taking a look at new skins (at least).

In theory Type 2’s have already bonded with their current skin, but they wouldn’t mind wearing a mask - especially during mask season, such as Halloween. They’d likely look at the mask, or if not, they’d definitely look at it after the lag and crowd and hunts ubiquitous across the grid - in the Nov 5th event. So ergo the idea:

Trick’o'Mask (with trade-in’s for discount or additional freebie). Yup, that’s my idea. Implementation steps follow:

• create masks based on the faces of new skins (or skins you want to promote);
• put it out front like Halloween goodies;
• if you’re curious at results, try having “mask trade-in’s” that come with irresistible offers, such as 50% off or a special goodie - but the idea is that the mask would activate a discount or special pricing, not just another freebie. (Skin City merchants: scripts and promotional textures and Halloween box for the event will be provided… but suggestions welcome!)
• Nov 5th Event: We’ll celebrate Guy Fawkes Night with an open fashion show parade that’d show off the masks (if it gets too crowded, the event would move to the 4-sim Sky Globe venue down the street) - everyone who has a mask gets to walk on the runway!

It’s an interesting test to see what happens, whether or not we get data, my idea just might also prove to be a unique and interesting Halloween Trick’o'Treating event at Skin City.

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9/22/2008
FOR IMMEDIATE RELEASE

Skin City, Second Life: The merchants of Skin City have hidden
Sones soda cans with skins, shapes, eyes, and more av accessory
booty prizes in the one and only 1-stop city for…
skins, shapes, eyes, and other avatar accessories:

http://slurl.com/secondlife/Skin%20City/124/94/563

Drop by to grab the booty — finders keepers for both small
things and pricy things — including the following skins from IC-Skins:

and also NEW RELEASE skins are hidden in cans too:

And also several versions of all eyes are hidden in cans in Skin City:

And also… booty from these Skin City merchants:

_AR Another Realism
Arrogant Lioness
BB31 Baskin Bobbins
Body Project
Chambre du Chocolat
Falln Angel
IC-Skins
Kitheres Industries
Mei Asian Skins
Rio
Sin Skins
SL Shakespeare Company Style Shop
Soda
Soft Touch Skins
Starfuker Skins
VIP - Sculpted Talking Faces
Wunderlich’s
XTreme Reality

More soda cans added daily… as new merchants arrive and get set up!

Come for a sneak peek and the chance to find high quality skins and more
hidden in buy-for-0/1 Sones soda cans…

and…

Come see designers incognito as they try to find the hidden caps.
(I can only tell you what I’ve hidden - don’t ask any of us for where
other booty’s hid… cuz we dunno and are out there searching
with you! o.O)

Ina Centaur
Skin City Mayor

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6/2/2008
FOR IMMEDIATE RELEASE

Skin City, Second Life: The merchants of Skin City have hidden
Sones Skin City Soda bottle caps with skin and av accessory
booty prizes in the one and only 1-stop city for…
skins, shapes, eyes, and other avatar accessories:

http://SLurl.com/secondlife/Skin%20City/124/94/563

Drop by to grab the booty — finders keepers for both small
things and pricy things — including select individual packs of my
4 earliest new releases:
 
   
 
My legendary eyes:
   
… as well as legacy eyes … new Soda caps released
several times a week starting in June!

And also… booty from these Skin City merchants:

Alady
Alessandra
Another Level
Arrogant Lioness
Ashia
B&B
Beauty Avatar
Body Project
Digit Darkes
Falln Angel
Kitheres Industries
Magika
Minnu
Nora
Playboy Designs
Shape Territory
Soda
Starfuker Skins
Unpredictable
VIP - Sculpted Talking Faces
Wunderlich’s

More soda caps added daily… as new merchants arrive and get set up! 

Come for a sneak peek and the chance to find high quality skins and more
hidden in buy-for-0/1 soda caps…

and…

Come see designers incognito as they try to find the hidden caps.
(I can only tell you what I’ve hidden - don’t ask any of us for where
other booty’s hid… cuz we dunno and are out there searching
with you! o.O)

Ina Centaur,
Skin City Mayor

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